Blessed Villains

Vodafone promotional platform combining competitions, experiences and interactive Formula 1 campaigns.

Vodafone
EDCH
2010
HTML
CSS
JavaScript
PHP
MySQL
Facebook API

Apuestas Opuestas Formula 1 predictions competition.

Sesiones Malvadas sporting event and broadcast promotion.

Presentation of the Bendita Licencia mobile experience.

Development of a promotional platform for Vodafone that brought together several campaigns and competitions related to its Formula 1 sponsorship. Users could register, take part in the available activities and share content through Facebook.

The platform included Apuestas Opuestas, a predictions competition; Risky Business, where users could submit designs for the racing car; Sesiones Malvadas, linked to sporting events and broadcasts; and Bendita Licencia, a promotional experience for mobile devices.

The project was delivered for Vodafone through EDCH, with full development and programming and visual design supplied by the agency.

Blessed Villains

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